The Mobile Carrier Advertising Platform

Turning Mobile Networks into the World's Most Powerful Advertising Channels.

Mobile operators already hold one of the world’s most valuable sources of audience intelligence. TelyAd transforms it into a measurable advertising ecosystem, creating new revenue from existing network assets, delivering verified reach to brands, and ensuring subscribers receive experiences they genuinely value.

🔒 Zero 3rd-Party Cookies
📡 Direct Carrier Signals
⚡ Operator-Layer Delivery
9:41
N
Nova Mobile now
✈️ Summer Escape to Dubai
Save up to 25% on flights this weekend.
‹ TelySignal™ ···

Audience Intelligence

2.4M verified subscribers
Frequent Travellers
1.2M
Holiday Bookers
940K
Premium Subscribers
870K
Adventure Seekers
620K
2.4MReach
94%Quality
HighSignal
‹ TelyAds™ ···

New Campaign

Campaign Name
Summer Escape
Audience
Frequent Travellers ×
Creative
Summer Escape Offer›
Channels
Rich NotificationSMSPush
Schedule
1 Jun to 31 Aug 2025
‹ TelyXchange™ ···

Intelligent Delivery

Carrier Campaign Ready
Summer Escape
2.4M illustrative subscribers
Preparing Carrier Delivery
Matching audience to delivery window
Finding the best delivery opportunity
Preparing carrier communications
Match Rate
Ready. Subscriber delivery scheduled.
9:41
9:41
Thursday, 30 July
WANDERLUX
Summer
Escape
Ad · Sponsored by Wanderlux

Exclusive rates, just for you.

Selected hotels and flights from £499. Subscriber-exclusive offer, this weekend only.

Powered by Tely Carrier Advertising

‹ TelyReach™ ···
Verified Campaign Intelligence

Campaign Intelligence

Summer Escape
Verified Delivery✓ Verified
2,401,847100%
Verified Reach✓ Verified
847,25235.3%
Verified Engagement✓ Verified
124,0965.2%
Verified Attribution✓ Verified
89,3473.7%
7-Day Performance
TelySignal™
Intelligence
Campaigns
Delivery
Engagement
Results
Our Platform

One Platform. Four Intelligent Products.

Four specialised products, unified into one Mobile Carrier Advertising Platform. Together, they enable operators to transform network intelligence into measurable advertising outcomes.

Mobile Carrier Advertising

Mobile operators hold extraordinary audience intelligence. Tely makes it commercially valuable.

Mobile carriers can now transform their network intelligence into a measurable advertising ecosystem, creating value for operators, advertisers and subscribers alike.

Privacy Native

Built on carrier network intelligence, not cookies, not third-party data. No consent friction. No regulatory risk.

Carrier Verified

Every impression authenticated at the operator layer, not the device, not the browser. Built to reduce the fraud exposure inherent in conventional digital advertising.

Independently Measured

Designed to support evidence-led measurement of delivery, engagement and attribution outcomes. No estimation. No assumption. Built for operator and advertiser workflows.

Start the Conversation

Ready to explore what Tely can do for your organisation?

TelyAd works with mobile network operators and enterprise advertisers across global markets. Speak with our team to discover what the platform can do for you.

TelyAd works with qualified mobile network operators and enterprise advertising organisations.

The Platform

One Platform. Four Connected Products.

From carrier intelligence and reach planning to inventory exchange and campaign delivery, TelyAd connects the complete carrier advertising journey in one platform.

Understand

TelySignal™

Carrier Audience Intelligence

Understand and verify privacy-safe audiences using anonymised carrier intelligence.

Explore TelySignal™ →
Plan

TelyReach™

Reach Planning & Orchestration

Forecast audience availability, campaign coverage and delivery strategy before launch.

Explore TelyReach™ →
Exchange

TelyXchange™

Carrier Advertising Exchange

Discover, compare and reserve premium carrier advertising opportunities through one enterprise exchange.

Explore TelyXchange™ →
Deliver

TelyAds™

Carrier Campaign Delivery

Deliver campaigns through carrier-native SMS, RCS, push and interactive experiences.

Explore TelyAds™ →
Carrier Audience Intelligence

Know Your Audience
Before You Reach Them.

TelySignal™ transforms anonymised mobile carrier intelligence into rich consumer market insights, helping brands discover verified audiences, understand consumer preferences and build campaigns with greater confidence.

Request Demo
6.8M Audience Size
94% Confidence
Engagement Trend
Signals
Executive Insight

The Platform

Turn Network Activity
Into Market Understanding

Discover audiences at scale

Transform aggregated carrier signals into meaningful behavioural audience groups, discovered at population scale without exposing any individual subscriber.

Understand what drives attention

Reveal mobility patterns, device preferences, engagement windows and content-consumption behaviours that define each verified audience segment.

Plan campaigns with confidence

Use verified behavioural intelligence to improve campaign planning, audience selection and investment decisions across every consumer category.

The Process

From Carrier Signals
to Campaign-Ready Intelligence

Anonymised Carrier Signals

Aggregated network events from active subscribers: mobility patterns, device activity, data consumption and service usage, governed at the carrier level before TelySignal ever sees them.

Behavioural Pattern Recognition

The TelySignal intelligence engine identifies meaningful behavioural clusters across the subscriber base, surfacing audience segments defined entirely by real carrier activity, not modelled proxies.

Verified Audience Formation

Each audience segment is verified against live carrier network data. Every segment reflects actual, current subscriber behaviour, not historical inference or third-party enrichment.

Campaign Recommendation

TelySignal recommends the most relevant verified audience for each campaign objective, with confidence scores and behavioural rationale explaining why each segment fits.

Campaign Activation

Verified audiences activate through the Tely Platform, enabling carrier-native campaign delivery with real-time performance measurement and verified reach attribution.

Market Intelligence

Intelligence Across
Every Consumer Category

Sports & Recreation Football Enthusiasts
6.8M Audience Size
94% Confidence Score
Use Cases

Built For
Business Teams

How It Works

How TelySignal Works

Define Your Audience

Choose the category, behaviour signals and campaign objective that define your target audience.

Discover Behavioural Intelligence

TelySignal analyses aggregated carrier signals and surfaces verified audience segments with confidence scores.

Activate Across The Tely Platform

Move the selected audience into campaign planning, delivery and measurement through one connected platform.

Privacy

Audience Intelligence
Built With Privacy At Its Core

TelySignal operates entirely on anonymised, aggregated carrier signals. No subscriber identities are stored, shared or exposed at any stage of the intelligence pipeline. Every audience segment is verified at population level, never at the individual.

Raw Signals

Anonymised carrier network events

Aggregation

Signals combined at population level

Anonymisation

All individual identifiers removed

Pattern Recognition

Behavioural segments emerge from data

Audience Intelligence

Campaign-ready verified segments

Platform Overview

TelySignal
At A Glance

Audience Discovery

Identify meaningful audience groups using aggregated carrier behaviour.

Learn more →

Behavioural Intelligence

Understand mobility, engagement and device patterns.

Learn more →

Campaign Planning

Improve timing, targeting and campaign relevance.

Learn more →

Market Exploration

Explore behavioural audiences across consumer categories.

Learn more →

Privacy‑Governed Processing

Generate intelligence without exposing subscriber identity.

Learn more →

Tely Platform Activation

Activate audiences across the Tely platform.

Learn more →
Request Access

See TelySignal in Action.

TelySignal is available to qualified mobile network operators and enterprise brands. Request a briefing with our intelligence team.

TelyReach™: Reach Orchestration

Reach Verified Mobile Audiences At National Scale.

Plan, optimise and orchestrate campaign reach across carrier networks before a single message is delivered. Maximise verified audience coverage with intelligent forecasting, carrier-aware routing and delivery planning.

TelyReach™ Campaign Planning
Planning
Summer Loyalty Campaign
Audience Coffee Lovers
Objective Conversion
Coverage National
Duration 7 days
Coverage Forecast
94%
Recommended Delivery Mix
SMS
45%
Push
35%
RCS
20%
Planning Timeline
Day 1Day 3Day 5Day 7
Reach Planner

Plan Your Campaign Reach.

Explore how audience, region, format and duration interact to shape your illustrative reach forecast. Every change updates the plan in real time.

TelyReach™ Reach Planner
Plan Ready
Audience
Region
Objective
Channels
Duration 7 days
4.2M Projected Reach
94% Coverage
3 to 5d Delivery Window
Recommended Channel Mix
SMS
45%
Push
35%
RCS
20%
Intelligent Orchestration

The Platform Thinks
Before You Launch.

Watch TelyReach evaluate audience data, compare coverage options and prepare an optimised reach plan, all before a single message is sent.

TelyReach™ Campaign Orchestration
Analysing
Campaign Brief
CampaignSummer Loyalty
AudienceCoffee Lovers
ObjectiveConversion
Duration7 days
Channels
SMS Push RCS
Planning Intelligence
Checking audience availability
Evaluating coverage options
Planning optimal delivery
Optimising reach forecast
Preparing recommendation
Awaiting analysis 0%
Recommended Reach Plan
Projected Coverage 94%
Delivery Mix
SMS
45%
Push
35%
RCS
20%
Delivery Window 3 to 5 days
Awaiting analysis
Platform Architecture

Engineered For Growth.

TelyReach is built on a modular architecture designed to expand as carrier integrations and market configurations are added, without requiring platform redesign.

Carrier-ready architecture
Standard protocols are built into the platform core from day one, not added as integrations mature.
Modular integration framework
Each new carrier or region attaches to the same orchestration core without disrupting existing deployments.
Reusable market configuration
Campaign templates, audience parameters and delivery rules can be reused across markets without re-configuration.
TelyReach™ Integration Status
Orchestration Core
Integration A Connected
Integration B Connected
Integration C Connecting…
Market 1 Active
Market 2 Active
Market 3 Configuring…
Enterprise Platform

Four Capabilities.
One Orchestration Platform.

TelyReach gives enterprise campaigns the intelligence layer needed to plan, route and maximise reach before a single message is sent.

Reach Planning
Projected Reach 4.2M
Coverage
94%
Delivery Window 3 to 5 days

Reach Planning

Forecast verified audience reach before committing to a campaign. Adjust parameters to see coverage, channel mix and delivery window update in real time.

Channel Allocation
Recommended Delivery Mix
SMS
45%
Push
35%
RCS
20%

Channel Allocation

TelyReach recommends the optimal channel distribution across SMS, push and rich media based on verified audience behaviour and campaign objective.

Delivery Forecasting
94%
Day 1Day 2Day 3Day 4+

Delivery Forecasting

Predict how campaign coverage will build across the delivery window before launch. Understand your reach trajectory before committing any budget.

Platform Architecture
Integration Framework
CoreIntegrations

Platform Architecture

A modular core that accommodates new carrier integrations, market configurations and capabilities without requiring architectural changes at any scale.

Connected Platform

TelyReach In The Pipeline.

Get Started

Plan Smarter.
Reach Further.
Deliver With Confidence.

Transform audience intelligence into carrier-scale campaign reach with TelyReach.

The Carrier Advertising Exchange

One Marketplace.
Every Carrier
Opportunity.

TelyXchange brings carrier advertising inventory into one unified enterprise marketplace. Discover opportunities, compare availability, reserve campaigns and manage commercial relationships through a single platform.

TelyXchange™ · Marketplace
Illustrative
24 opportunities
Search inventory, categories, markets…
National Q2 2025
Featured Opportunity
Sports Fan Engagement 12 slots
Travel Season Exclusive 3 slots
Entertainment Launch Slot 8 slots
Finance Awareness Package 18 slots
Marketplace Activity
Reserved
Sports Fan Engagement
Agency Meridian • 2m ago
New Listing
Financial Awareness Package
18 slots • 8m ago
Comparison
3 opportunities evaluated
Enterprise Group Ltd • 1h ago
Reserved
Travel Season Exclusive
MediaBuy Partners • 3h ago
New Listing
Technology Launch Window
4 slots • 5h ago
24 Active
Listings
6 Industry
Verticals
Q2 Current
Window
Discover Opportunities

Curated Inventory.
Intelligently Selected.

Each opportunity is verified, available and hand-curated for enterprise buyers. Access is invitation-only for qualified organisations.

Enterprise Access
3 curated opportunities in this vertical
Compare Inventory

Compare. Evaluate. Decide.

Select multiple opportunities and TelyXchange presents a clear comparison across the criteria that matter most to enterprise buyers.

Prime Retail Window
Retail: National
✕
Sports Fan Engagement
Sports: Regional
✕
AudienceUrban ShoppersSports Enthusiasts
CoverageNationalRegional
Availability6 slots12 slots
FormatsSMS, Push, RCSInteractive, SMS, Push
Campaign WindowQ2 2025Q2 2025
StatusAvailableAvailable
Reserve Inventory

Premium Inventory.
Seamless Reservation.

Explore an illustrative reservation workflow. From initial selection to confirmed approval. TelyXchange manages every commercial step through one transparent workflow.

Prime Retail Window
Retail: National Slots: 6 available
Inventory selectedPrime Retail Window, National coverage
Reservation request submittedRequest sent to TelyXchange inventory team
Availability confirmedIllustrative availability check completed
Commercial approvalTerms reviewed and approved by commercial team
Reservation confirmedSlot reserved and campaign window locked
✓
Reservation ConfirmedCampaign window secured. Reference: TXC-2025-0847
Illustrative Inventory Status
Prime Retail Window
CoverageNational
Slots6 available
StatusAvailable
Sports Fan Engagement
CoverageRegional
Slots12 available
StatusAvailable
Travel Season Exclusive
CoverageInternational
Slots3 available
StatusLimited
Financial Awareness Package
CoverageMetropolitan
Slots18 available
StatusAvailable
Enterprise Buying Workspace

Your Team.
One Workspace.

TelyXchange gives enterprise teams a shared buying environment. Manage campaign reservations, track approvals, collaborate with colleagues and review commercial history in one application.

TelyXchange™ · Enterprise Workspace
Q2 2025 3 illustrative examples
Overview
Active
Reservations
Team
Reports
Campaign Reservations + New Reservation
TXC-0847 Prime Retail Window, National
SA
JR
Reserved
TXC-0839 Sports Fan Engagement, Regional
MK
SA
+2
Active
TXC-0831 Financial Awareness Package, Metro
JR
Under Review
TXC-0824 Entertainment Launch Slot, National
MK
SA
Draft
TXC-0818 Travel Season Exclusive, International
JR
MK
Active
Recent Activity
TXC-0847 reserved Prime Retail Window confirmed for Q2
2m
TXC-0839 live Sports Fan Engagement example campaign in progress
1h
TXC-0831 sent for commercial review
3h
MK added 2 opportunities to comparison
5h
TXC-0818 Travel Season Exclusive example activated
1d
Get Started

The Future Of Carrier Advertising
Starts Here.

Discover, compare and reserve premium carrier advertising opportunities through one intelligent enterprise marketplace. The world’s first Carrier Advertising Exchange.

TELYADS™ · CARRIER CAMPAIGN DELIVERY

Deliver campaigns
where mobile
attention already exists.

Turn verified audiences into meaningful customer experiences through messaging, interactive campaigns and premium carrier-powered mobile moments, all managed through one intelligent delivery platform.

Built for brands, agencies and carrier partners.
FROM AUDIENCE TO ACTION

One connected campaign journey.

TelyAds connects audience intelligence, creative execution and carrier-powered delivery in one coordinated workflow.

Audience
Creative
Delivery
Engagement
Optimisation
Campaign ready for intelligent delivery.
CAMPAIGNS IN ACTION

Every mobile moment.
Beautifully orchestrated.

From rich messaging to interactive experiences, TelyAds helps brands create campaigns that feel natural within the customer's mobile journey. Each experience is delivered through one coordinated enterprise platform.

Rich Messaging

Create trusted mobile conversations that combine strong imagery, branded communication and clear calls to action. Campaigns appear within familiar customer experiences, helping brands move naturally from attention to interest and from interest to action.

CAMPAIGN WORKSPACE

From campaign brief to live delivery.

Build, review and launch coordinated mobile campaigns through one structured enterprise workflow.

Campaign Name
Summer Loyalty Campaign
Status
Draft
Created
Today · 14:22
Audience
Verified Frequent Travellers
Audience Size
2.4M illustrative subscribers
Objective
Engagement
Experience Type
Rich Mobile Message
Campaign Headline
Discover Lisbon from £149
Call to Action
Explore Journey
Delivery Channel
Carrier-Powered Mobile Messaging
Reach Target
National
Schedule
Friday · 18:30
Duration
48 hours
Frequency Cap
Once per subscriber
Campaign
Summer Loyalty Campaign
Audience
Verified Frequent Travellers · 2.4M
Experience
Rich Mobile Message
Status
Ready for Review
INTELLIGENT DELIVERY

Every campaign,
continuously orchestrated.

TelyAds coordinates audience selection, delivery timing, experience choice and campaign optimisation through one intelligent execution layer.

VERIFIED AUDIENCE TELYADS ENGINE CUSTOMER EXPERIENCE Audience Context Experience Delivery Response
Relevant by design

Campaign experiences are aligned to verified audience context before delivery.

Coordinated delivery

Messages, interactions and premium mobile moments are managed through one workflow.

Continuous optimisation

Campaign performance informs timing, experience and delivery decisions throughout the campaign.

BUILT FOR ENTERPRISE CAMPAIGNS

Designed for scale.
Controlled at every step.

Unified campaign execution

Manage messaging, interactions and mobile experiences from one coordinated environment.

Verified audience activation

Build campaigns around trusted audience intelligence supplied through approved carrier partnerships.

Governance and control

Support structured approval, campaign review, auditability and enterprise operating standards.

Privacy-conscious delivery

Activate campaigns without depending on third-party cookies or unmanaged audience data.

BUILD YOUR NEXT MOBILE CAMPAIGN

Turn mobile attention
into meaningful action.

See how TelyAds can help your organisation create and deliver trusted mobile campaign experiences through one enterprise platform.

Six ways Tely turns mobile attention into commercial results.

Whether you are acquiring new customers, building brand loyalty, or proving campaign ROI. The Tely platform is designed around your outcome, not your channel.

“Every mobile moment is a commercial opportunity. Tely connects it to a business outcome.”

Tely Platform Philosophy

Acquire new customers with verified carrier intelligence.

Reaching new customers through performance channels is increasingly expensive and increasingly imprecise. Tely enables brands and their agency partners to activate verified carrier audiences through trusted mobile experiences, without relying on third-party cookies or unmanaged identity data.

How Tely responds
  • Identify high-relevance audiences using verified carrier signals
  • Coordinate delivery across trusted mobile campaign environments
  • Measure response through one connected execution flow

Keep customers engaged long after acquisition.

Keeping a customer engaged after the first transaction requires moments that feel relevant and useful, not automated. Tely helps organisations create trusted mobile experiences that strengthen engagement throughout the customer relationship.

How Tely responds
  • Identify valuable customer segments and engagement patterns
  • Deliver relevant loyalty and retention experiences
  • Coordinate timing and response through one campaign workflow

Turn promotional timing into measurable action.

Promotional campaigns depend on timing, relevance and reach. Tely connects verified audience intelligence to coordinated mobile delivery so offers can reach customers in commercially meaningful moments.

How Tely responds
  • Identify audiences relevant to the promotion
  • Coordinate the right mobile experience and timing
  • Measure response and campaign performance

Create premium mobile brand experiences.

Awareness loses value when reach cannot be verified or the environment does not support trust. Tely helps brands engage relevant mobile audiences through premium carrier-powered experiences with enterprise-grade campaign visibility.

How Tely responds
  • Build campaigns around verified audience cohorts
  • Access premium carrier-powered mobile environments
  • Monitor delivery and engagement through a coordinated platform

Launch with the audiences most likely to care.

A product launch has a limited window to create attention and action. Tely helps organisations coordinate verified audience intelligence, planning and mobile campaign delivery around the moments that matter most.

How Tely responds
  • Identify audiences most relevant to the launch
  • Plan coordinated campaign reach
  • Deliver messaging and interactive experiences through one workflow

Turn campaign response into better decisions.

Every campaign creates useful signals about audience behaviour, engagement and response. Tely brings those signals together so teams can understand what worked and improve the next campaign.

How Tely responds
  • Surface meaningful audience and engagement patterns
  • Connect campaign activity to response signals
  • Feed campaign learning into future planning

Tell us what you need to achieve.

Tely helps organisations translate commercial goals into coordinated carrier-powered mobile campaigns. Start with the outcome; we will help map the right platform approach.

Reach the right subscribers.
Prove that it worked.

Brand media budgets are under pressure to perform. Verified audiences are increasingly hard to access. And measurement that holds up inside a boardroom is rarer still.

How Tely responds
  • Verified carrier audience targeting without cookie dependency
  • Coordinated campaign delivery across messaging and premium mobile formats
  • Transparent, enterprise-grade measurement

A platform your clients
can trust you to recommend.

Agency relationships depend on your ability to deliver measurable results, on brief, on time, at scale. You need platforms that extend your capabilities without creating new compliance or reporting complexity.

How Tely responds
  • Managed audience activation on behalf of brand clients
  • Multi-campaign orchestration through a single enterprise workspace
  • Client-ready reporting and performance intelligence

New commercial value from
the network you already operate.

Subscriber data represents significant commercial potential. Activating it responsibly requires a platform built around subscriber protection, transparency and sustainable revenue, not short-term yield at the expense of trust.

How Tely responds
  • Privacy-respecting audience activation architecture
  • Operator-controlled data governance
  • Commercial model designed for carrier scale

Enterprise governance.
Platform-grade scale. Commercial clarity.

Technology procurement at enterprise scale requires more than a compelling demo. You need documented data architecture, clear commercial terms, integration pathways and a partner who will still be growing alongside you in five years.

How Tely responds
  • Structured data governance and privacy documentation
  • API-first architecture with enterprise integration pathways
  • Commercial engagement model with a dedicated partner team

Ready to find out if Tely
is right for your organisation?

Tell us who you are and what you are working on. The first conversation is about your situation, not our product catalogue.

We are building the infrastructure for a more trusted mobile advertising industry.

Tely exists to connect the intelligence of mobile networks with the needs of modern advertisers, responsibly, transparently and at enterprise scale.

Carrier-powered advertising should create value without compromising trust.

“Mobile networks hold a unique understanding of how people connect. The opportunity is to turn that intelligence into value responsibly.”

Digital advertising has become increasingly dependent on fragmented identifiers, third-party audience data and ecosystems in which advertisers often have limited visibility into how audiences are constructed.

At the same time, mobile networks sit at the centre of everyday digital behaviour. They operate trusted infrastructure and maintain direct relationships with subscribers at enormous scale.

Tely was created around a simple proposition: carrier intelligence can support a better advertising ecosystem when technology, privacy, governance and commercial incentives are designed together from the beginning.

What we are working to achieve.

To give brands, agencies and mobile operators the infrastructure to create relevant, measurable and privacy-conscious mobile experiences at commercial scale.

A mobile advertising ecosystem where audience intelligence, campaign execution and commercial value can coexist with subscriber trust.

Innovation only matters if people can trust it.

Tely is being designed around the principle that commercial intelligence and subscriber protection should reinforce one another rather than compete.

Subscriber-first design

Every product decision should begin with a simple question: does the experience respect the person on the other end of the connection?

Privacy by architecture

Privacy controls should be part of the system design itself, not a policy layer added after the technology has been built.

Transparent commercial practice

Partners should understand how campaigns are planned, how approved data is used and what controls exist throughout the process.

Trust is part of the infrastructure.

Tely’s commercial model is intended to reduce dependence on unmanaged third-party identity data by working within controlled carrier environments and approved data relationships.

The platform is designed around data minimisation, purpose limitation, governance and clear separation between audience intelligence and individual identity.

The details of website data collection are explained separately in the Tely Privacy Notice. Enterprise data-processing arrangements are governed through the appropriate commercial and data-processing agreements.

TelySignal™, TelyReach™, TelyXchange™ and TelyAds™ share a common platform philosophy centred on responsible carrier-powered advertising.

Read the Privacy Notice →

Designed for accountable enterprise relationships.

Every carrier integration and brand campaign operates within rigorous governance protocols, strict data boundaries, and verifiable security architecture.

01

Data governance

Clear roles, permitted uses and cryptographic controls are established for every dataset, ensuring zero raw identity exposure and complete isolation.

02

Commercial governance

Campaign workflows and inventory relationships operate within documented approval structures, verifiable pricing, and transparent reporting.

03

Privacy & security

Technical and organisational controls enforce rigorous data minimisation, purpose limitation, and continuous security monitoring across the entire lifecycle.

04

Partner accountability

Enterprise engagements establish clear operational ownership, designated audit pathways, defined escalation protocols, and periodic review checkpoints.

Enterprise Contractual Safeguards: Specific contractual, privacy, security and regulatory requirements are mutually agreed with partners according to the target jurisdictions and services involved.

Built for a connected carrier ecosystem.

Tely is being designed as a platform that can support carrier-powered advertising across multiple markets, operators and commercial environments.

The long-term opportunity is global: connect trusted carrier intelligence with advertisers seeking more relevant, accountable ways to reach mobile audiences.

Our architecture is intended to support expansion across diverse markets while allowing commercial, privacy and regulatory requirements to be handled appropriately within each operating context.

The next generation of mobile advertising will be built on trust.

If your organisation is exploring carrier intelligence, mobile advertising or new commercial models for customer engagement, we would welcome the conversation.

Start a conversation that goes somewhere.

Tely engages commercially with brands, agencies, mobile operators and enterprise partners. Tell us who you are and what you’re working on.

What happens after you reach out.

  1. Submit

    Use the form below. Tell us who you are and what you are working on.

  2. Response

    We aim to respond within one business day. Your enquiry is reviewed by the appropriate commercial team.

  3. Conversation

    We come prepared. The first conversation is about your situation and objectives, not a product catalogue.

Tell us what you’re exploring.

Every genuine enquiry is reviewed by the appropriate team at Tely. Give us enough context to understand your organisation and what you are trying to achieve, and we will route the conversation accordingly.

The first discussion is intended to establish context, fit and the right next step. We do not need a detailed procurement brief at this stage.

By submitting this form, you acknowledge that Tely will use the information you provide to respond to your enquiry. Privacy Notice →

A useful first conversation.

This is not a cold demo

The first discussion starts with your organisation, commercial context and objective. Product depth follows when it is useful.

We prepare before we meet

The context you provide helps Tely bring the right questions and the relevant people into the conversation.

We will say when it isn’t a fit

A productive partnership begins with clarity. If Tely is not appropriate for the requirement, we would rather establish that early.

Common questions.

Do you work with organisations outside the UK?
Tely is being designed for commercial relationships across multiple markets. The feasibility and structure of any engagement depend on the organisations, services and markets involved.
Do you have a minimum engagement size?
Tely does not publish a standard minimum engagement on the website. Commercial structures depend on the nature and scope of the partnership.
How do we know whether Tely is the right fit?
The first conversation is intended to establish exactly that. We will explore your objective, operating context and requirements before recommending a platform approach.

Commercial conversations are not limited by geography.

Tely is being developed for organisations operating across different markets and carrier environments. Engagement structure is determined by the needs, geography and regulatory context of each partnership.

Not ready to submit?

Explore Tely solutions →
Legal Document

Privacy Notice

This notice explains how Tely (Playtek Technologies Limited) collects and uses personal data through this website and through commercial enquiry submissions. It does not cover data processing carried out under enterprise platform agreements; that is governed by separate, customer-specific data processing documentation.

Version: 1.0Effective date: [configure effectiveDate]Last reviewed: [configure lastReviewedDate]

[Identity configured] Legal entity name, company number, registered address and privacy email are set. This notice hides automatically once all entity fields are configured.

01 · ABOUT THIS NOTICE

About This Notice

This notice applies to personal data collected when you visit this website, when you submit a commercial enquiry through the contact form, and when you communicate with Tely by email or other direct means. It does not apply to personal data processed in connection with enterprise platform services or commercial partner data; those activities are governed through separate data processing agreements.

02 · WHO WE ARE

Who We Are

The data controller for this website is Playtek Technologies Limited (company number: ), a company registered in the United Kingdom (Scotland). For data protection enquiries, please use the contact details in section 13.

03 · DATA COLLECTED THROUGH THIS WEBSITE

Data Collected Through This Website

When you visit this website, we may collect technical information about your visit, including IP address, browser type, pages visited and timestamps, where cookies or analytics tools are active. Please see the Cookie Policy for details of what is set and how to manage it.

We do not intentionally collect sensitive personal data through website browsing. Please avoid including sensitive information in any free-text form fields.

04 · ENQUIRY SUBMISSION DATA

Data Collected Through Enquiry Submissions

In plain terms: when you submit the contact form, we collect the details you provide so we can respond to your enquiry. The legal basis for this under UK GDPR is legitimate interests.

When you complete the contact form, we collect: your name, organisation name, role or title, work email address, phone number (if provided), the enquiry type you select, and the description of your enquiry.

05 · WHY WE USE THIS DATA

Why We Use This Data

We use enquiry data to respond to your commercial enquiry, assess whether a commercial relationship is appropriate, and maintain records of commercial communications for business administration purposes. We do not use your enquiry data for unsolicited marketing. We do not sell personal data to third parties for their own commercial purposes.

06 · LAWFUL BASES

Lawful Bases for Processing

In plain terms: we only process your personal data where we have a lawful basis to do so under UK GDPR. The table below summarises the bases we rely on for the data described in this notice.

The lawful bases we rely on for processing website and enquiry data are:

  • Legitimate interests: processing enquiry submissions to respond to commercial enquiries and maintain business records. We have assessed that our legitimate interest is not overridden by your rights and freedoms.
  • Legal obligation: where we are required to process or retain data to comply with applicable law or regulatory requirements.
  • Consent: where you have given consent, for example in relation to non-essential cookies. Where we rely on consent, you may withdraw it at any time (see section 11: Your Rights).

We do not rely on consent as the lawful basis for processing enquiry submission data.

07 · SECURITY

Security

We take reasonable technical and organisational measures to protect the personal data we hold against unauthorised access, loss, destruction or alteration. These measures are reviewed and updated as appropriate.

Transmission of data over the internet cannot be guaranteed to be completely secure. While we take appropriate steps to protect personal data submitted through this website, you submit information at your own risk. If you have concerns about the security of data you have provided to us, please contact us using the details in section 13.

08 · INTERNATIONAL TRANSFERS

International Transfers

Where personal data collected through this website is processed by service providers outside the United Kingdom or the European Economic Area, we take appropriate steps to ensure that adequate protections are in place in accordance with applicable data protection law. This may include relying on adequacy decisions, standard contractual clauses, or other recognised transfer mechanisms.

This section relates to website and enquiry data only. International transfers involved in enterprise platform operations are governed through separate data processing agreements.

[Config required] Confirm third-party processors handling website/enquiry data outside the UK/EEA and document the applicable transfer mechanism before publication.
09 · RETENTION

How Long We Keep It

We retain enquiry data for a period consistent with the business purpose for which it was collected. Where a commercial engagement follows, data may be retained for the duration of that engagement and a reasonable period afterwards. Where no engagement follows, we retain enquiry records only as long as reasonably necessary for business administration.

10 · WHO WE SHARE WITH

Who We Share It With

We do not sell your personal data. We may share information with service providers supporting our business operations (hosting, communications) under appropriate contractual and data protection obligations. We may disclose data where required by applicable law, regulation or court order.

11 · YOUR RIGHTS

Your Rights Under UK GDPR

Under UK GDPR and applicable data protection law, you have the following rights in relation to the personal data we hold about you through this website and enquiry process. All rights are subject to legal conditions, limitations and exemptions.

Right of access
You may request a copy of the personal data we hold about you and information about how we use it.
Right to rectification
You may ask us to correct inaccurate or incomplete personal data we hold about you.
Right to erasure
You may ask us to delete your personal data in certain circumstances, including where it is no longer necessary for the purpose it was collected. This right is subject to exemptions where we have legal obligations to retain data.
Right to restriction of processing
You may ask us to restrict the processing of your personal data in certain circumstances, for example while the accuracy of your data is being contested.
Right to object
Where we rely on legitimate interests as our lawful basis, you have the right to object to that processing. We will stop processing unless we can demonstrate compelling legitimate grounds that override your interests, or the processing is for the establishment, exercise or defence of legal claims.
Right to data portability
Where processing is based on consent or contract and is carried out by automated means, you may have the right to receive your personal data in a structured, commonly used and machine-readable format. This right is unlikely to apply to the enquiry data described in this notice, as we do not process it on the basis of consent or contract.
Right to withdraw consent
Where processing is based on your consent (for example, in relation to optional cookies), you may withdraw that consent at any time. Withdrawal does not affect the lawfulness of processing carried out before withdrawal.
Right to lodge a complaint
You have the right to lodge a complaint with the Information Commissioner’s Office (ICO), the UK supervisory authority, if you believe your data protection rights have been infringed. The ICO can be contacted at ico.org.uk or by telephone.

To exercise any of the rights above, please contact us using the details in section 13. We will respond within the timescales required by applicable law. We may need to verify your identity before processing a request.

12 · CHANGES

Changes to This Notice

We may update this notice from time to time. Material changes will be reflected in the version date. We encourage periodic review.

13 · CONTACT

How to Contact Us

For questions about this notice, to exercise your data rights, or to raise a concern, please use the contact form on this website, email , or write to the registered address of Playtek Technologies Limited: .

Legal Document

Cookie Policy

This policy explains what cookies the Tely website uses, why we use them, and how you can manage your preferences. The cookie categories and names listed below are pending a full technical audit and will be updated before the website goes live.

Version: 1.0Effective date: [configure effectiveDate]Last reviewed: [configure lastReviewedDate]

[Identity configured] Legal entity name, company number, registered address and privacy email are set. This notice hides automatically once all entity fields are configured.

01 · WHAT ARE COOKIES

What Are Cookies

Cookies are small text files stored on your device when you visit a website. They help websites function, remember your preferences, and provide information to website operators about how their site is used. Cookies are not programs and cannot carry viruses or malware.

02 · WHY WE USE THEM

Why We Use Them

Cookie audit required. Complete the technical cookie audit and set cookieAuditComplete: true in window.TelyConfig. Update the table below with confirmed cookie names, purposes and durations before publication.

Strictly necessary cookies are required for this website to function and are always active. Depending on the services enabled on this website, Tely may also use analytics cookies to understand how visitors use the site, and preference cookies to remember certain settings. We do not use cookies to build advertising profiles or to track you across third-party websites. Confirm which categories are active before publication.

03 · TYPES WE USE

Types of Cookies We Use

⚠ Cookie audit required. Complete the technical cookie audit and set cookieAuditComplete: true in window.TelyConfig.

The categories below are indicative only. Specific cookies, their names and durations will be confirmed and listed following the technical audit.

Category Cookie Name Purpose Duration
Strictly Necessary [confirm in audit] Required for this website to function. Includes cookie consent state. Always active. [confirm in audit]
Analytics [confirm in audit] Depending on the services enabled, Tely may use analytics cookies to understand how visitors interact with the site. Only set where analytics cookies are accepted by the visitor. [confirm in audit]
Preferences [confirm in audit] Depending on the services enabled, Tely may use preference cookies to remember certain visitor settings. Only set where preference cookies are accepted. [confirm in audit]
04 · THIRD-PARTY COOKIES

Third-Party Cookies

Where third-party services are used on this website (for example analytics tools), those services may set their own cookies. These are listed in the cookie table above where applicable. Third-party cookie policies are governed by the relevant third parties, not by Tely.

We do not embed third-party advertising, social media tracking pixels, or cross-site tracking technologies on this website.

05 · MANAGING PREFERENCES

Managing Your Preferences

When you first visit this website, you are presented with a cookie consent notice. You can choose to accept all cookies, reject optional cookies, or manage your preferences individually. You can update your preferences at any time using the Cookie Settings link in the website footer.

You can also control cookies through your browser settings. Disabling cookies may affect the functionality of some parts of the site. For guidance on managing cookies in your browser, visit the browser developer’s support pages.

06 · CONTACT

Contact

If you have questions about our use of cookies, please contact us using the form on the Contact page, email , or write to the registered address of Playtek Technologies Limited: .

Legal Document

Website Terms of Use

These terms govern your use of this website. They do not constitute or replace the commercial terms, service level agreements, data processing agreements or enterprise liability provisions that apply to Tely platform services; those are contained in separate customer agreements.

Version: 1.0Effective date: [configure effectiveDate]Last reviewed: [configure lastReviewedDate]

[Identity configured] Legal entity name, company number, registered address and privacy email are set. This notice hides automatically once all entity fields are configured.

01 · DEFINITIONS

Definitions

Tely / We / Us / Our
Playtek Technologies Limited (company number: ), a company registered in the United Kingdom.
Website
The website available at the applicable Tely domain, including all pages and content.
User / You / Your
Any person who accesses or uses this website.
Content
All text, images, graphics, code, data and other materials available on the website.
02 · ACCEPTANCE

Acceptance of These Terms

By accessing or using this website, you agree to be bound by these Website Terms of Use. If you do not agree to these terms, please do not use this website.

These terms apply only to your use of this website. They do not form part of any commercial agreement between you and Tely, and they do not govern access to or use of Tely platform services.

03 · ACCESS

Access to This Website

We make this website available on an as-is basis and do not guarantee that the website, or any content on it, will always be available, uninterrupted or error-free. We reserve the right to suspend, withdraw or restrict access to all or any part of the website at any time without notice.

04 · INTELLECTUAL PROPERTY

Intellectual Property

All content on this website, including but not limited to text, graphics, logos, images, product and service names, and the design and arrangement of the website, is owned by or licensed to Playtek Technologies Limited and is protected by applicable intellectual property law.

You may view, download and print content from this website for your personal, non-commercial use, provided that you do not modify the content and that you retain all copyright and other proprietary notices. No other use is permitted without our prior written consent.

05 · ACCEPTABLE USE

Acceptable Use of This Website

You agree not to:

  • Use this website in any way that is unlawful, harmful, fraudulent or deceptive
  • Transmit any unsolicited or unauthorised advertising or promotional material
  • Attempt to gain unauthorised access to any part of the website or its related systems
  • Use automated tools to scrape, crawl or harvest content from this website without our consent
  • Introduce malware, viruses or any other harmful code
  • Use this website in any manner that could damage, disable or impair it
07 · LIMITATION OF LIABILITY

Limitation of Liability for Website Use

⚠ LIABILITY CLAUSE: Legal counsel review required before publication. Set liabilityReviewApproved: true in window.TelyConfig after sign-off.

To the extent permitted by applicable law, Playtek Technologies Limited excludes all liability for any loss or damage arising from your use of this website, including any direct, indirect or consequential loss and loss of data.

This limitation applies to website access and use only. It does not limit or otherwise affect liability provisions agreed in any commercial contract between you and Tely, which are governed entirely by those separate agreements.

08 · GOVERNING LAW

Governing Law and Jurisdiction

⚠ GOVERNING LAW: Legal review required. Configure governingLawText in window.TelyConfig after legal counsel confirmation.

[Governing law clause: configure governingLawText in window.TelyConfig after legal counsel confirmation.]

09 · CHANGES

Changes to These Terms

We may update these terms from time to time. Changes take effect when posted on this page. Continued use of the website after changes are posted constitutes acceptance of the updated terms.

10 · CONTACT

Contact

If you have questions about these terms or this website, please use the contact form on the Contact page, email , or write to the registered address of Playtek Technologies Limited: .

Newsroom

News and perspectives from Tely.

Updates on the platform, carrier-powered advertising, and how we are building the infrastructure for a more trusted mobile advertising industry.